Vulnerability Corporate Reputation Leadership Sustainable PDF 2964c9f4f

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The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value PDF




by Peter Verhezen : The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value

ISBN : #1137547359 | Date : 2016-03-29

Description :

PDF-6b4c5 | The Vulnerability of Corporate Reputation explores the role that reputation plays in the success and failures of companies.This book focuses on the traditional topic of reputation risk management, the process of reputation, reputational excellence and examines leaders whose reputation and foresight could benefit the organization they steer…. The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value


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The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value by by Peter Verhezen

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Web 2 0 Showroom Fashion Brands Ebook PDF 16fc5d9fb

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Web 2.0. The New Showroom for Fashion Brands: How important is Social Media for the Fashion Industry? PDF




by Steffen Achenbach : Web 2.0. The New Showroom for Fashion Brands: How important is Social Media for the Fashion Industry?

ISBN : # | Date : 2014-06-06

Description :

PDF-651a0 | Master’s Thesis from the year 2012 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1.0, South Bank University London, course: International Business Social & Digital Media Strategy, language: English, abstract: Internet technology has greatly changed in form over the past few years. What was once mainly used as a source of informat… Web 2.0. The New Showroom for Fashion Brands: How important is Social Media for the Fashion Industry?


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[Pub.20KSL] Web 2.0. The New Showroom for Fashion Brands: How important is Social Media for the Fashion Industry? PDF | by Steffen Achenbach


Web 2.0. The New Showroom for Fashion Brands: How important is Social Media for the Fashion Industry? by by Steffen Achenbach

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Managing Yourself Measure Clayton Christensen PDF 1312a041e

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HBR’s 10 Must Reads on Managing Yourself (with bonus article “How Will You Measure Your Life?” by Clayton M. Christensen) PDF




by Harvard Business Review : HBR’s 10 Must Reads on Managing Yourself (with bonus article “How Will You Measure Your Life?” by Clayton M. Christensen)

ISBN : #163369447X | Date : 2011-01-03

Description :

PDF-ecd79 | The path to your professional success starts with a critical look in the mirror.If you read nothing else on managing yourself, read these 10 articles (plus the bonus article “How Will You Measure Your Life?” by Clayton M. Christensen). We’ve combed through hundreds of Harvard Business Review articles to select the most important ones to help you maximize yourself.HBR’s 10 Must Reads on Managin… HBR’s 10 Must Reads on Managing Yourself (with bonus article “How Will You Measure Your Life?” by Clayton M. Christensen)


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[Pub.72gbq] HBR’s 10 Must Reads on Managing Yourself (with bonus article “How Will You Measure Your Life?” by Clayton M. Christensen) PDF | by Harvard Business Review


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Superconsumers Simple Speedy Sustainable Superior PDF 823543003

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Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth PDF




by Eddie Yoon : Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth

ISBN : #1633692078 | Date : 2016-12-20

Description :

PDF-c1650 | Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’re extremely knowledgeable about the things they love. They aren’t average consumers—they’re superconsumers.Although small in number, superconsumers can have… Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth


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Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth by by Eddie Yoon

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Brand Enigma Decoding Secrets Your PDF A6f7a1761

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Brand Enigma: Decoding the Secrets of your Brand PDF




by Duncan Bruce : Brand Enigma: Decoding the Secrets of your Brand

ISBN : #0470779608 | Date : 2008-12-31

Description :

PDF-1a408 | Brand Enigma provides a refreshing antidote to tired, conventional approaches to business development, marketing and innovation. The premise for this book is that the brand embodies the spirit of the business and, properly understood, can enable the enterprise to raise innovation, business development and performance to new levels. Based on a proven method for deconstructing and rebuilding brands,… Brand Enigma: Decoding the Secrets of your Brand


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[Pub.44Ghg] Brand Enigma: Decoding the Secrets of your Brand PDF | by Duncan Bruce


Brand Enigma: Decoding the Secrets of your Brand by by Duncan Bruce

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Marketing Problem Solver Business Strategy PDF 619be915a

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The Marketing Problem Solver (Wiley Series on Business Strategy) PDF




by J. Donald Weinrauch : The Marketing Problem Solver (Wiley Series on Business Strategy)

ISBN : #0471813095 | Date : 1987-01-28

Description :

PDF-2cb66 | This text identifies and discusses a number of major marketing areas and offers guidelines for promoting the well-being of a business. Divided into five parts, The Marketing Problem Solver begins with a discussion of the management setting and the search for excellence in marketing. The second part emphasizes the importance of the strategic and annual planning process and the financial support nee… The Marketing Problem Solver (Wiley Series on Business Strategy)


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The Marketing Problem Solver (Wiley Series on Business Strategy) by by J. Donald Weinrauch

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Coca Colas Marketing Strategy Analysis Communication PDF 16b58c07e

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Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication PDF




by Julia Anders : Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication

ISBN : #3656495270 | Date : 2013-09-12

Description :

PDF-b75c8 | Research Paper (undergraduate) from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1,0, , language: English, abstract: Coca-Cola: a Soft drink which is not only refreshment, but an American symbol. Coca-Cola has grown to one of the world’s biggest and most successful companies. Such a success could only be achieved by a strong and outst… Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication


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Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication by by Julia Anders

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Practical Pricing Results Ian Ruskin Brown PDF D2af9b53f

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Practical Pricing for Results PDF




by Ian Ruskin-Brown : Practical Pricing for Results

ISBN : #1854183745 | Date : 2008-01-18

Description :

PDF-90063 | This book provides entrepreneurs with a practical guide on how to set and manage the pricing of both the products and services that they offer. It outlines the process of deriving a pricing strategy first, and then monitoring the profit implications of any pricing decisions made. In a logical, sequential format, the author sets out basic financial tools such as the Profit and Loss Account, and exp… Practical Pricing for Results


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Practical Pricing for Results by by Ian Ruskin-Brown

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Strategic Marketing Planning Evaluation Lancaster PDF 72e025d71

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Strategic Marketing Planning and Evaluation PDF




by Geoff Lancaster : Strategic Marketing Planning and Evaluation

ISBN : #8124204470 | Date : 2007-07-30

Description :

PDF-4a529 | … Strategic Marketing Planning and Evaluation


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Strategic Marketing Planning and Evaluation by by Geoff Lancaster

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Hidden Revenue Opportunities HiRO Strategies PDF D543bc295

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Hidden Revenue Opportunities (HiRO): Powerful Growth Strategies You Can Leverage to Get More Leads, Sales & Customers Without Spending a Dime PDF




by Antonio Thornton : Hidden Revenue Opportunities (HiRO): Powerful Growth Strategies You Can Leverage to Get More Leads, Sales & Customers Without Spending a Dime

ISBN : #1539370453 | Date : 2016-10-18

Description :

PDF-526c9 | Are you leaving money on the table? Let me rephrase that: You ARE leaving money on the table! Did you know that 96% of businesses are NOT maximizing their full profit potential? Most businesses are great at their primary service, but are grossly overlooking dozens of hidden opportunities lying dormant in their businesses just waiting to spring to life to generate additional income streams…WITHO… Hidden Revenue Opportunities (HiRO): Powerful Growth Strategies You Can Leverage to Get More Leads, Sales & Customers Without Spending a Dime


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Hidden Revenue Opportunities (HiRO): Powerful Growth Strategies You Can Leverage to Get More Leads, Sales & Customers Without Spending a Dime by by Antonio Thornton

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Fair Trade Strategy Global Retailers PDF B52fc9483

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Fair Trade in CSR Strategy of Global Retailers PDF




: Fair Trade in CSR Strategy of Global Retailers

ISBN : #1349484350 | Date : 2015-02-17

Description :

PDF-4064c | Fair Trade In CSR Strategy of Global Retailers shows how retailers can improve the success of their fair trade strategy. Using Polish market research, the authors analyze the aggressive and detrimental competition between retailers such as Ikea, and Tesco to emphasize the benefits of CSR strategy for stakeholders and society at large…. Fair Trade in CSR Strategy of Global Retailers


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Fair Trade in CSR Strategy of Global Retailers by

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Certified Commerce Manager Self Study Course PDF 5d52eef9c

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COB Certified E-Commerce Manager Self-Study Course PDF




by Deborah M. Collier : COB Certified E-Commerce Manager Self-Study Course

ISBN : #0957664141 | Date : 2015-07-01

Description :

PDF-a3a5d | … COB Certified E-Commerce Manager Self-Study Course


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COB Certified E-Commerce Manager Self-Study Course by by Deborah M. Collier

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All About SEO Marketing Optimization PDF 7c5411d73

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All About SEO: The Powerful Online Marketing Strategy Called Search Engine Optimization PDF




by Elle Enad : All About SEO: The Powerful Online Marketing Strategy Called Search Engine Optimization

ISBN : #1502911205 | Date : 2014-10-26

Description :

PDF-a57c2 | If you type a term in the search engines and press the ‘enter’ key, you receive a summary of website results which include that search term. Have you ever asked yourself why a select number of these web sites rank much better than others? If so, then you definitely should know that it’s because of a powerful online marketing strategy called Search Engine Optimization (SEO). Learn more about SEO a… All About SEO: The Powerful Online Marketing Strategy Called Search Engine Optimization


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[Pub.79GFx] All About SEO: The Powerful Online Marketing Strategy Called Search Engine Optimization PDF | by Elle Enad


All About SEO: The Powerful Online Marketing Strategy Called Search Engine Optimization by by Elle Enad

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Sales Operations Your Small Business PDF A753ef185

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Sales and Operations for Your Small Business PDF




by Edwin Burton : Sales and Operations for Your Small Business

ISBN : #0471397040 | Date : 2000-12-25

Description :

PDF-ba174 | Ensure a smooth-running operation with the indispensable guidance offered in Sales and Operations for Your Small Business. Here is detailed information on how to plan for and integrate departments, analyze markets, forecast sales, set pricing levels, manage inventories, outsource selected functions, and much more. Complete with easy-to-read discussions of relevant concepts along with practical exa… Sales and Operations for Your Small Business


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Sales and Operations for Your Small Business by by Edwin Burton

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Leveraging Psychology Engagement Relationship Management PDF 3484f04fc

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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services) PDF




by Norazah Mohd Suki : Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services)

ISBN : #1522507469 | Date : 2016-07-22

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PDF-187a5 | Consumer behavior is becoming increasingly complex in the current global market. A broader understanding of the psychologically-driven motivation of consumers and characteristics of the consumer decision-making process is vital for effective customer engagement in the global economy.The Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement provides current resear… Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services)


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[Pub.49DXY] Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services) PDF | by Norazah Mohd Suki


Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services) by by Norazah Mohd Suki

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